Today contemporary directors are still using his methods of montage. Brian de Palma used the motive of rolling down pram in the train station sequence in his movie The Untouchables (1987). Oliver Stone used Eisenstein's concepts of visual conflict in the sequence of night attack in Platoon (1986). Majority of music video clips are using Eisenstein's montage of attraction. TV commercials are based on intellectual montage, or like Nike and Adidas advertisement are using overtonal montage. I think that calling Eisenstein a father of montage is accurate by all means.